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BASMA BEAUTY — Graphic Design

Beauty Brand BASMA has acquired 100K followers and over 4 million views in just a few years with it’s viral “perfect match” Foundation stick. In March 2023, BASMA made it’s entry to Sephora’s e-commerce platform for the very first time. In preparation for this event

I was onboarded by the BASMA team to assist with PDP Assets in ensuring designs were made to be optimized for conversion and colour match online. Additionally, I revised the original package designs to include French typography and copy writing, along with a Shade Match card made to be handed out at the Sephora conference.